Ecommerce & Digital Marketing

Dedicated and versatile Ecommerce Assistant with a strong foundation in omnichannel operations, stock control, and digital platforms (Shopify, WooCommerce). Following a planned career break for an international relocation to the UK, I have proactively upskilled in AI, data-driven marketing, and technical ecommerce development. Highly motivated and offering full availability to return to the workforce, I am ready to deliver exceptional operational support to digital store environments.

laura martin ecommerce assitant and digital marketing

Skills

-Ecommerce & Digital Platforms: Shopify, WooCommerce, WordPress (Elementor, Divi), Order Fulfilment, Amazon Sales.
- Digital Marketing & AI Tools: SEO/SEM, Google Ads, Google Analytics, LinkedIn B2B campaigns, AI Tools (ChatGPT, digital marketing assistants). 
-Operations & Stock Control: KPI/SWOT Analysis, Inventory management, stock audits, replenishment orders. 
- Customer Excellence: Omnichannel support, handling enquiries, conflict resolution, loyalty building.

Education

- AI & Digital Marketing Specialisations, Domestika, Currently Enrolled.
-Building Shopify Themes with AI, Udemy,
- Master in E-commerce & Digital Marketing, Universidad Rey Juan Carlos. 
- Expert in Ecommerce & Mobile Ecommerce, Cámara de Comercio de Madrid
- SEM: Google Ads, Aula CM.
- Intensive Monograph on SEO & SEM Marketing, Trazos.
- Postgraduate in Retail Marketing, ESIC Business & Marketing School.

laura martin education ecommerce and digital marketing

Languages

- English: B1 (Intermediate) 
- Spanish: Native

Professional Experience

La Chipocluda artesanías mexicanas hechas a mano

Ecommerce Coordinator

Full management of an online store specialising in Mexican crafts: website design, SEO, maintenance and customer service. Implemented SEO strategy to boost visibility and attract new clients. Coordinated social media, stock control and order fulfilment.

dolola handmade main logo

Digital rebranding &
SEO strategy

Developed new website and SEO strategy to modernise brand and boost online visibility.

lady martin logo vintage couture

Website redesign
& SEO

Led website redesign and on-page SEO for digital rebranding, enhancing organic reach.

A compact retro cassette emblem with warm colours and the phrase “Press Rewind” to evoke a nostalgic, analogue feel.

Website creation
& SEO

Developed and managed the ecommerce site for new brand RetroBloom: web design, on-page SEO, product listings and supplier coordination. Supported social media and online promotions.

ema arquitectura logo estudio de arquitectura mexicano

Website development & SEO

Designed and developed the corporate website for Ema Arquitectura. Implemented local SEO strategy to improve ranking and attract new clients.

Mecánica para el hogar desde 1962 reparación de electrodomésticos

Website design & development

Full design and development of Mecánica para el Hogar’s corporate website. Optimised structure, responsive design and content focused on a strong professional online presence.